We have all got used to hovering our phones over a QR code to keep COVIDSafe and now this technology is being used in the Norwest Business Park to bring Christmas to life on a festive walking trail.
Walkers on the new augmented reality walking trail can use their mobile phone to see the great Aussie Christmas tree, take photos with Santa, get fit with Santa’s elves, and visit the Norwest Pole at one of 10 locations on the walking trail around Norwest Lake.
There’s an opportunity to build a Christmas sandman, watch Rudolph get his red nose back and even watch a New Year’s Eve fireworks display over the lake.
At each location a plaque containing a QR code can be scanned to allow users to engage with each experience.
Norwest master developer, Mulpha, says the Christmas augmented reality trail is one of many planned to attract people of all ages to get out and about and enjoy Norwest’s many walking trails, with the augmented reality experiences to be regularly updated.
Mulpha Developments Executive General Manager, Tim Spencer said: “We are thrilled to deliver this initiative which we hope will be one of many endeavours designed to promote a healthy lifestyle and create a vibrant, active and socially-engaged community in Norwest.
“Being a Smart City is not just about the physical infrastructure and digital connectivity, it’s about fostering creativity and innovation, and using smart design and technology to make it a great place to live, work and play.
“It’s been a difficult year for many people and we’re all looking forward to Christmas so this provides a great way to engage with the Christmas spirit while enjoying being out and about in the beautiful Norwest precinct.”
To find out more, visit the Norwest Sales Office for your trail map or download from www.norwestcity.com.au/norwestarwalk. The Norwest Christmas trail is listed as No.7 Art Walk on the map.